As a Marketing Consultant with over six years of experience in both digital and traditional marketing, I now specialize in supporting Adult Family Homes with services that are as compassionate and personalized as the care you provide.
I started marketing for adult family homes after watching my father build a beautiful craftsman-style AFH facility. With big box assisted living facilities dominating the senior living industry, I understand that having a digital presence and strong brand are crucial to compete in today’s industry environment.
I take a customized, research-driven approach to help you stand out. By staying ahead of industry trends and adapting strategies to your specific needs, I create fresh, effective marketing that connects your home with the families and residents who need your care most.
My marketing services are designed to elevate your AFH's presence in your community and attract the right residents.
Branding & Logo Design
Build a memorable, trustworthy identity that reflects your values.
Print Advertising & Graphic Design
From brochures to business cards, I create professional materials that help you stand out.
Website Design & Management
Ensure your online presence is informative, welcoming, and optimized for search engines.
Google Business Profile Management
Improve your visibility in local searches so families can find your home faster.
Marketing Strategy Development
Get clear, goal-driven marketing plans tailored to your home's unique offerings.
Event Marketing
Promote and manage open house events that invite your community in and showcase your care firsthand.
Direct Mail Campaigns
Reach local families, hospitals, and referral partners through targeted, effective print campaigns.
Networking & Material Distribution
I help you identify and connect with local healthcare facilities, hospitals, and referral partners to share your printed materials and increase visibility.
Online Profile Building
I assist in setting up and optimizing your listings and profiles on platforms like the Adult Family Home Council website, referral agency directories, and relevant social media channels to enhance your online presence.